Jumpman

By Gabriel - Tags #glossary - Updated on : February 3, 2023

Jumpman is a logo used by Nike to represent Michael Jordan. The logo, which consists of a silhouette of Michael Jordan in mid-air, was first introduced in 1987 and has since become an iconic symbol of the brand. The logo is used on a variety of Nike products, including sneakers, apparel, and accessories. The Jumpman Logo is often used to signify the quality and performance of Nike products, as it was created in honor of one of the greatest basketball players of all time.

The Jumpman logo is widely recognized and has become a symbol of excellence in the sneaker and athletic apparel industry. It is often seen as a symbol of premium quality and performance, as it is associated with the legendary Michael Jordan.

The Jumpman logo can be found on a variety of Nike products, including the highly popular Air Jordan line of sneakers. The Air Jordan line, which was first introduced in 1985, is widely considered to be one of the most successful and influential sneaker lines of all time. The combination of Michael Jordan's iconic status as a basketball player and the Jumpman logo has helped to solidify the Air Jordan brand as a symbol of excellence in the sneaker industry. The logo is also used on clothing, accessories, and other merchandise that are related to the brand. Many customers are drawn to purchase merchandise with the Jumpman logo on it because of its association with Michael Jordan and the excellence he represents in the sport of basketball.